As a journalist, we have to package, market and sell our
stories – that the job description. And to entice these indecisive readers in,
we must be able to catch their eye with an accompanying photograph. Often
readers (especially online) will pass by news stories that don’t have photos to
coincide with the story, simply due to the fact that the story was not visually
appealing. The eye is naturally drawn to pictures over words – after all,
pictures say a thousand words.
And so, the modern journalist must double as a photographer.
This week
we looked at the fundamentals of photography – how to compose a photograph, so
it will visually appealing (and can appear alongside a story).
RULE OF THIRDS:
The rule of
thirds is when the subject of the photograph falls on a ‘third line’, creating
an image that is visually pleasing. Often, professional photos adhere to this
rule.
In western
society, our eyes naturally read from left to right. This means the eye is most
comfortable so when a subject sits on the right hand third of the image like
so:
LEADING LINES:
Another
commonly used composition tool photographers use – our mind naturally follows
those lines before resting on the desired subject.
FRAMING:
Framing a
subject within a photo is another common composition tool photographers use.
Again, this is quite visually attractive.
Using these
basic composition tools, as journalists we can use them to our advantage to
create a photo that will help entice our readers in. Of course, the photo needs
add to the subject of the story, making it clear what that article is about.
The more action you have, the more people will read on. Be creative, sometimes
the most unlikely idea can become a brilliant photo to coincide with your story.
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